Over the last couple of years infographics have become more and more popular. That's because they provide marketers with a great way to get their message in front of the masses. And while many people have jumped on the infographics bandwagon, very few have been successful with it. Most online marketers believe they can just post an infographic and the audience will just magically appear.
This isn't the case. Your infographic has to be appealing and provide valuable information for it to be effective. So with this article I am going to share with you 3 simple steps to how you can create an infographic that will help you promote your products and services.
I will also show you 5 sites where you can make your own infographic or have one created for a great price.
Step 1
The first thing you need to do is think of an idea. You can't have a good infographic without a good idea. So sit down and think. Make a list of possible ideas. You can also look online at other infographics for inspiration. Below is an example of what an infographic looks like.
Infographic Example |
Step 2
Gather the data that will be used for the infographic. This can be statistics, or snippets of information that pertain to your subject. You need to make sure the information on your infographic is accurate. Provide the facts and bring it all to a conclusion. Make everything simple and easy to read.
Step 3
Step three is to create a skeleton of how you want everything to flow. This will be your initial draft and will really get the ball rolling. Figure out what you want at the top, in the middle and at the bottom of the image.
Step 4
Step four is to actually create the infographic. Be careful with the colours as you don't want to overdo it. Stick with the pastels and bright hues. These colours tend to be eye friendly. It might seem like a challenge at first, but, it will get easier once you learn the program that you will choose to make the infographic.
Top 5 Infographic Creation Sites
Now that you know the 3 simple steps to creating an effective inforgraphic let’s talk about the top 5 sites you can use to create your very own.
1. Easel.ly
This is a pretty cool little program that allows you to create your own infographic. You can either do it with a blank canvas of you can use one of their templates.
2. Infogr.am
This one is very easy to use and it comes with five free templates you can use to create infographics.
3. Piktochart.com
With Piktochart you can sign up for a free account or a paid one. I think you will be pleasantly surprised with what you are able to do with the free account. However, if you want to use more than six images you will need to upgrade to a paid account.
4. Visual.ly
This is great for those who have no design background. You can create amazing infographics in a matter of seconds.
5. PowerPoint
This is not an infographic creating site, but, Microsoft PowerPoint is a powerful program where you can create magnificent infographics and images that you can use to place on to it. PowerPoint also has graphics built in, charts and various Smart Art that can be very useful in creating a gorgeous graphic to display your data.